What to look for in PPC management services
Understanding PPC and PPC Management What is PPC? Pay-per-click (PPC) advertising is a digital marketing model where advertisers pay a fee each time one of their ads is clicked. It’s the classic “spend money to make money” model. The goal is to generate at least $2-3 in revenue for every $1 invested. How Are Ad […]
US Appeals court blocks grants to black women
Venture capital fund Fearless Fund cannot resume making grants to Black women-owned businesses because of a court order. First, this is hot, flaming, piles of garbage. Second, right now this is a preliminary injunction – it’s only binding Fearless Fund. Not for any other grant providing organization or fund. Third, a preliminary injunction means the […]
CBD Brand Kickstarts SEO Program
Organic Traffic + 0 % The challenge This CBD brand had a website that did not drive many online sales, and did not bring in significant organic traffic. We needed to kick start a long term SEO strategy to build consistent online presence. The approach The first step is to make sure the website is […]
Real Tested CBD builds their brand through Meta ads
Cost per Click $ 0 Cost Per Like $ 0 Click Through Rate 0 % The challenge RealTestedCBD measures the CBD and THC contents of everyone’s favorite CBD products. But because of the industry they’re in, they are constantly disapproved for ad targeting by ad platforms. The approach Ad platforms have a list of requirements […]
Digipharm.io’s marketing strategy
Goals Digipharm.io should focus on 1. Scale sales qualified leads 2. Shorten buying cycle with higher intent prospects 3. Drive waitlist signups for mobile app in development A quick look at DigiPharm’s Competitor, LyfeGen Lyfegen only runs Linkedin ads, which makes them vulnerable to brands stealing their search traffic. Competitors are targeting “value based drug […]
Stealing Leads from Competitors
+ 0 % Click Through Rate + 0 % Leads – 0 % Cost Per Lead The challenge Isotec Securities was looking to expand their leads for their sales team while maintaining their lead quality. Their direct market is smaller, saturated, and competitors overlap each other constantly. The approach By doing a deep dive on […]