TikTok for B2B businesses
May 25, 2023
TikTok, created in 2016 as a continuation of Musical.ly, has become incredibly popular with over 1 billion monthly active users. And It’s no longer just
Whether its to attract more favorable terms from investors, or create a sustainable business, recurring revenue is going to be the lifeblood of any fintech startup.
Work with a team that’s hyper-focused on generating quality leads and optimizing sales and marketing funnels to increase margin and net recurring revenue.
Use paid advertising to quickly test messaging. Leverage email marketing, content, and social media to build your brand presence. Once you’ve found the right messaging, start investing in SEO to get ahead of the curve and build lasting growth.
Creating a waitlist is a great way to show VCs traction. It’s also an amazing way to jumpstart your sales funnel. By combining paid social ads with email marketing and content development, you can create an efficient sales funnel that will help you forecast acquisition costs AND generate high quality, warm leads.
Use social media ads to understand what your Customer Acquisition Costs (CAC) will be as you scale. By combining paid ads with lead forms, you can show traction and brand stickiness to Angels and VCs. Leverage email marketing, social media, and content development to build a brand investors will want to back.
You can’t beat out large incumbent brands doing the same thing they are. You also need patience – Rome wasn’t built in a day (and neither were large brands).
If you want to take a large competitor’s lunch, you’ll want unique and creative strategies that focus on taking advantage of their blind spots. Large competitors tend to move slowly, and are spread very thin.
You’ll want a team that can move fast, use machine learning to quickly generate targeted content, and identify weak spots with precision.
+ 165%
Average revenue increase from our fintech clients
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You need to have a research-based, goal-oriented marketing strategy for your financial services business if you want to be successful. This is what we do when we start working with you - it's the key to successful launches, long-term growth, and ROI positive marketing programs.
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Want to have lasting revenue growth? Optimize your organic (non-paid) channels and develop helpful content designed to solve you customers' needs. The clicks will follow.
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We use paid media advertising to get your brand in front of more people, test what messages work best, and drive high quality leads to your offers. Coupled with organic marketing and lead funnel development, this type of advertising can be very helpful in growing your brand.
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We combine advanced web scraping, machine learning, entity mapping, and big data with psychology, email marketing, and content development to nurture leads and generate highest possible ROI for your fintech startup's marketing campaigns.
We don't just wait for you to tell us what's going on. We hit the ground running and bring data and competitor insights day one.
Our marketing team will then work to establish goals, KPIs, and strategies to get started.
Our marketing team will dig into your brand, your competitors, and your market. You'll end up with a comprehensive strategy with creative opportunities to build and scale your startup.
Our strategies come from a decade of marketing experience—but we're not married to them. We let the data tell us where we should go and what will have the highest impact.
Beat out competitors with a marketing strategy that covers at minimum over 1 million lines of data.
We're here to be a strategic partner, not just a vendor that pulls levers and pushes buttons. We help brands create great experiences, find their customers and audiences, and build through acquisition, retention, and loyalty.
If you need extra hands to implement marketing strategies, we've got you covered.
If you have Google Tag Manager, we'll seamlessly integrate our Schema Deployer to add content specific Schema to every page of your website. No developers needed.
The result? A branded billboard ad on Google, free of charge (aka no need to pay Google for featured ad placement).
This is huge for startups that want to establish their brand quickly.
Get custom dashboards for every interested party--from granular dashboards for the marketing team, to executive dashboards for CEOs.
We've even built dashboards for boards of directors and investor pitch decks.
You won't ever have to wonder where we are or what we're doing. We make sure to bring strategies, insights, and plans to you.
Finbox.io indexed over 10m pages and doubled their valuation.
Easy Knock optimized their PPC ad targeting and increased their revenue by 170%. They got so many high quality leads, they needed to double their sales team to keep up.
Google thought Tifin.com was a motorhome company, not a financial firm. They used schema to teach Google about their brand and dominated their branded search results. They also saw a 108% increase in clicks and 50% increase in featured snippets.
Binance.US focused on fixing technical errors including redirect chains and app store optimization (ASO) to improve their new user acquisition by 43%.
By understanding what current customers found valuable, Figure.com expanded their content production in a direction that would have tangible results.
Machine learning allowed us to quickly scale, automate, and optimize content by creating a 50 state resource center for Agentsync.io.
Sometimes search volume isn’t the end-all-be-all. Listening to real people is. We worked closely with NXTSoft's sales team to understand what questions kept people from purchasing their VCISO services.
TikTok, created in 2016 as a continuation of Musical.ly, has become incredibly popular with over 1 billion monthly active users. And It’s no longer just
You can get more value from developing data-driven content strategies that tap into user habits than you can just looking up whether your traffic increased
As a fintech company, it is important to be aware of the potential legal risks associated with making claims in your content. This is especially